Great UX Design is Never Done

As a UX (User Experience) designer, I am often asked how long it will take to create a great user experience on a site (or app, or whatever).  I have a feeling that my answer of “well, forever” is not very satisfying.  However, there is a reason I answer...

There is No “YOU” in UX

UX Design is a funny little critter.  That is, many (if not most), creative efforts allow the creator to leave their mark on the item they create.  In a lot of ways, the creative work they produce is a symbol of the artist, an extension of what the artist is, carrying...