Why Your SaaS Has Zero Users (It's Not Your Product)
Built an app nobody uses? The problem isn't your code or your pricing. It's that you don't actually understand the problem you're trying to solve.
• 14 min read
The Spec Work Trap
Why asking capable people to work for free doesn't work, what it signals about the person asking, and how to respond professionally.
• 9 min read
Looking for a Technical Cofounder Is Usually a Red Flag
When someone says they're looking for a technical cofounder, they're revealing more than they intend. Here's how to identify builders versus dreamers.
• 9 min read
The Equity Tell
If startup equity is so valuable, why does it only flow one direction? The answer reveals everything about what that equity is actually worth.
• 8 min read
The Job Posting That Doesn't Exist
That CTO role you're applying for might not be a real job. Here's how to recognize deal flow harvesting disguised as employment.
• 8 min read
The Startup Industrial Complex
The startup ecosystem has become a dream factory that profits from founders, not businesses. Here's how to see through it.
• 19 min read